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  • By EIIM
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  • January 23, 2026

Common Misconceptions About Content Marketing

Content Marketing vs. SEO   Content marketing and SEO do not compete with each other. Instead they are two parts of a more holistic marketing plan. Content marketing and SEO intertwine within this plan to drive success. You cannot have strong SEO without having some form of content marketing. And while you can write and publish content […]

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useful online tools
  • By EIIM
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  • January 23, 2026

Useful online tools

Useful online tools         Useful online tools that will help you know each and every detail of any website. Let’s get started. just-ping.com— Use Just Ping to determine if a particular website or blog is accessible from other countries. Unlike other online ping services that have service in a couple of locations, […]

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  • By EIIM
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  • January 23, 2026

10 Keys to a Catchy Domain Name

  Easy to read – On the web, hard-to-read pages are very frustrating and are quickly closed. We want things easy as pie. Easy to understand – Again, if we have to think hard about what we’re reading, it creates doubt, hesitation and stalls actions. Shorter is better – Names with simpler, shorter words are easier to remember, […]

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  • By EIIM
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  • January 23, 2026

Positioning

Position your business Start with the mind of prospect. Changing mind is an extremely difficult task. It is much easier to work with what’s already there. You will get the answer of “what position do we own? ” from the market, not from the marketing manager Don’t be narrow-minded look at the big picture, not […]

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  • By EIIM
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  • January 23, 2026

Employee Documents – Joining to Leaving

 Employee File Contains (at the time of joining):- Personal Information form Copy Of updated CV copy of offer letter copy of appointment letter welcome letter Confirmation Letter interview assessment sheet Education certificate (SSC, HSC/ Diploma, Degree) experience certificate Salary certificate Employee joining report PAN Number Copy/Passport Copy (if Any)/ Photo Id proof Salary Slip of […]

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  • By EIIM
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  • January 23, 2026

Work-Life Balance

  Almost everyone around the world, who is working, feels the pressure at work place and often complains about not getting personal time for one-self. Work-life balance, as the name suggests, is devoting number of hours to a task or an activity judiciously such that you make some time for personal enrichment and leisurely activities. […]

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  • By EIIM
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  • January 23, 2026

Six Thinking Hats

Looking at a Decision From All Points of View   ‘Six Thinking Hats’ is an powerful and important technique. It is used to look at decisions from a number of important perspectives. This forces you to move outside your habitual thinking style, and helps you to get a more rounded view of situation.   This […]

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  • By EIIM
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  • January 23, 2026

The 22 laws of Marketing

The 22 Immutable laws of Marketing – By Al Ries and Jack Trout   Al Ries and Jack Trout the legendary marketing gurus put forward following 22 laws of marketing: It is better to be first than it is to be better. If you can’t be first in a category, set up a new category […]

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  • By EIIM
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  • January 23, 2026

Must Read Books For Personal Development

Management                                          One Minute Manager Who moved my cheese? The art of war – sun Tzu The Essential Drucker Cult-Arindam Choudhary   Marketing & Branding              Al rise & Jack Trout-Positioning, Marketing Warfare, 22 laws of Marketing, 22 laws of Branding Thorns to competition The Marketing Playbook by John Zagula Kellogg on marketing A to Z […]

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Certificate in Digital Marketing
  • By EIIM
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  • January 23, 2026

5 key points… Why Digital Marketing is on a future demand??

Digital Marketing – Future Demand  Future is calling you…don’t waste time GO digital!! Going for Digital Marketing skills is always a good move because you’re gearing yourself up for a career where demand exceeds supply. Now a day’s Digital Marketing skill is on a serious demand. The booming loud market is calling for Digital Marketing […]

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